Marlborough Builders
A Prescot building company with thirty years behind them, and a website that finally brings the work in.
Where they started
Marlborough Builders had thirty years of work behind them and a reputation built on word of mouth. What they didn't have was a website that pulled its weight. They'd paid an agency more than I later quoted, plus a monthly fee, for a generic template site that did little more than exist. The real enquiries still came the way they always had, through word of mouth, Facebook and MyBuilder. For a business with that much experience, the site sold them short.
What I built
I built Marlborough a site of their own, designed around how they actually work rather than dropped into a template. It explains their two divisions clearly, shows their work properly, and makes it easy for someone to request a quote in a couple of taps. It loads fast, reads well on a phone, and is set up so the business shows up when people search for builders in their area. Their business, presented the way it deserves.
What changed
The site went live properly in June 2026. Figures reported by Marlborough Builders since launch. Results vary by business and are not guaranteed.
Since then the building side has taken off through the website, including a commercial contract worth around £230,000 that came in through it. For a firm whose work had always arrived by word of mouth, Facebook and MyBuilder, that is a different class of customer entirely. Word of mouth brings you the job next door. It does not usually bring you a commercial contract.
I want to be straight about that contract though. It is one job, two months after launch, and I am not going to dress it up as a monthly average or a promise of what your own site would bring in. But it is the thing the old site could never have done, because nobody looking to place work of that size was going to place it on the strength of a template.
“Really pleased with the website Danny put together for us. It looks far more professional than what we had before, shows our work properly and gives customers a much clearer idea of the services we offer.”
Two trades, one website
Marlborough run two divisions, joinery and roofing, and they do not sell the same way. Joinery is bought on craft, so the pictures do the persuading, close up, finished, the sort of thing somebody wants in their house. Roofing is bought on trust and urgency, and often at the worst possible moment. Same firm, same phone number, two completely different customers arriving with different questions.
The easy answer would have been one page listing everything they do. That is what most trade sites end up as, and it serves neither customer, because whoever lands on it has to work out which half is meant for them.
So the site gives each division its own room. A visitor lands, sees immediately which side of the business they need, and gets a page written for what they came for rather than a compromise between the two. The work is shown properly on both, because with thirty years behind them the photographs are the argument, and the old site was hiding them.
What I decided, and why
A quote request in two taps, not a contact form. Somebody with a leaking roof is not filling in eight fields. The fewer things between wanting to ring and ringing, the more calls arrive.
Speed treated as a feature, not a nicety. Builders get looked up on a phone, often on site with one bar of signal. A site that takes six seconds has already lost to the one that took two.
Set up to be found locally. Not as an afterthought bolted on later, but built in from the start, so the business shows up when somebody in the area searches for what they do.
No monthly fee to keep it online. They had already paid an agency more than my quote plus a monthly fee for a template. Building them something they own outright was the point.
In a similar spot?
If you're a local business getting by on word of mouth and a site that isn't bringing work in, that's exactly what I do. Whether you run a building firm, a roofing company, or any other trade working around Prescotand the rest of Merseyside, the thinking is the same as everything above. I'll put together a homepage concept for your business, no pressure either way.
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